This isn’t just an ROI calculator.

It’s a Growth Calculator.

Most brokers underestimate the POWER of Emerald Edge and what structured time recovery can actually produce. If you reclaim admin hours and redirect them into revenue-producing activities, the commercial impact can be significant.

This exercise is designed to help you think like a business owner, not just a loan processor.

Here’s the logic behind the numbers:

Every activity in your business requires a certain amount of time to generate one additional application or deal. Some activities convert quickly. Others compound over time. For example:

• Networking or referral partner activity can produce faster, more immediate deal flow.

• Social media and lead generation can produce enquiries quickly — but often require ongoing effort to sustain results.

• Database reactivation and retention activity can produce short bursts of opportunity.

• Scaling, infrastructure and system-building usually take longer to convert — but when they do, the result is recurring and leveraged month after month.

That’s the key distinction.

Some growth activities generate immediate results but require constant input.

Others take longer but create recurring, sustainable uplift in volume.

This calculator applies reasonable industry-based assumptions for how many hours are typically required to generate one additional deal in each area. They are not promises. They are benchmarks to help you think commercially.

You’ll also see a Conservative / Expected / Aggressive toggle. This allows you to adjust the assumptions depending on how confident you are in your execution.

There are many more growth activities we could include. It’s impossible to model every strategy. So if your exact activity isn’t listed, select the closest option or use the “Other” field and apply your own hours-per-deal estimate.

Change the growth activity in No 2 (in the calculator) to see a different result based on that activity.

The purpose of this exercise is simple:

If you saved time each month, and redirected it strategically, what could that realistically be worth?

Most brokers don’t have a lead problem.

They have a leverage problem.

Use this Growth Calculator as a strategic planning tool — not just a numbers exercise.

If the numbers make sense, the next step is obvious.